Arborwell Professional Tree Management, a commercial and residential tree care company located in Hayward, Calif., appointed Andy LaVelle as chief operating officer (COO). Formerly Arborwell’s vice president, general manager, LaVelle believes that his new position will entail a fresh, more strategic approach to his previous responsibilities.
“My short-term goal is simple: to maintain our exemplary level of customer service through the development of our fantastic employees,” said LaVelle in regards to his objectives as the new COO. “I have the privilege to work with some of the most talented people in our industry. I am very thankful to continue to build relationships with clients who understand the importance of trees on their properties.”
LaVelle is an industry veteran with more than 20 years in the tree and landscape business, and he brings direct experience in developing business and relationships with commercial property managers and owners. A graduate of Cal Poly San Luis Obispo with a degree in Horticulture, he is now an ISA certified arborist as well as a Certified Tree Care Safety Professional (CTSP). As the COO, LaVelle is directly involved in recruiting and managing the talent of Arborwell’s expanding management team and 75 field employees.